Terminologies

This are the terminologies that I learned along the way when learning about magazine

Reflection:

These terms are very helpful for me in making my magazine as it gives a more clear layout for me to visualize, in terms of what features are included in a magazine and where things should or could be placed to be more appealing or conventional. 

Masthead: The name of the magazine, in its typical font, on the cover.

Selling line: The short description of the 'identity' of the magazine under the masthead,

Main image: The image which fills the cover - a model, celebrity, animal, artefact.

Coverlines: 'Teasers' for the contents of the magazine on the cover

Typography/font: The shape, style, size and colour of the letters used

Drop cap: The enlarged initial letter of the first word of an article - an aesthetic feature which is designed to engage the reader

Pull quotes: Enlarged quotes from an article - these may be included in coverlines, but are also used in the body of the article to break up the page and to attract the attention of the reader.

Byline: The name of the writer of the article, usually found at the beginning. Simply, it is the 'line' which tells you who the article is by.

Masthead  is THE most influential feature that determines a successful magazine, I place my masthead at the top section of the newspaper/magazine which gives the paper's title, price and date. I like to use a Strapline to hook the reader and make them remember my magazine as that phrase, like an icon or iconic phrase. When I use cover lines I usually set one of them as my main coverline, to show what my magazine is mainly about or primary target of my magazine.

Strapline: Memorable phrase that is associated with the magazine.

Main cover line: The most important article featured, grabs the audience's attention (featured article)

Barcode: Used for retailers

Skyline: A list of keywords featured at the top of the cover

Thirds: The upper and left third are the most important, as when placed in a shelf that's the best spot to be seen by people passing by

Prop: An image of an item

Puff/ Boxout: A smaller image/text to stand out from the rest of the information (puff=circle. boxout=square)

Buzzwords: Exclusive, free, new, special edition

Banner: A block of colour with info inside, usually stretches the width of the cover

Headline: The title of the article

Subheading: Additional info found beneath the headline (Crosshead)

Byline (simplified): The author of the article

Pull quote (simplified): A quote taken from the article, with the font/size colour changed.

Drop Cap (simplified): The first letter of the article enlarged.

White space: Empty space in the spread, used to break up the content (negative space)

Border: Empty space around the edges

Column: Standard layout of magazines

Spread: Pages of a magazine that should be viewed together (usually two)

Caption: Information about an image.

Mode of address: The way the magazine/article addresses the audience. Formal, casual, direct (for images too)